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As executive director of the , and , Jeff's extensive association experience and strong leadership skills join forces to provide the strategic direction both organizations need to maintain and strengthen their position in their industries. An entrepreneurial leader, he is always looking for new ways to help his clients create industry alliances and partnerships, increase revenue growth and profitability, and strengthen relationships with members. He believes in empowering those he leads to turn challenges into opportunities and to create programs and services that provide exceptional value for members. Jeff has an MBA from the University of Wisconsin-Milwaukee. Outside of ±¬ÁϹ«Éç, you’ll find him enjoying the outdoors, golfing and bowling.